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July 2018

The art of creating a successful direct mail pack If you've just read The art of creating a successful direct mail pack - Part:1 The foundation then welcome back, it's nice to see you again! If you’re new here, we suggest reading Part 1. Or not. It’s up to you. Either way the below info should come in handy next time you’re about to tackle a direct mail

The art of creating a successful direct mail pack - the foundation And because we’re all about sharing, we have written this post (two posts, actually!) just for you – to uncover exactly what it takes to create something meaningful that empowers donors to take action. Read on, friends.   You can’t expect the remarkable from a boring, lightweight, generic brief. You. Just. Can’t. A thorough brief is SO important, followed by